“When executing advertising, it’s best to think of yourself as an uninvited guest in the living room of a prospect who has the magical power to make you disappear instantly.”
Copy for an a call to action advert for the seabird rescue and rehabilitation centre SANCCOB (in Cape Town). Visual by cartoonist Derek Bauer.
Copy for an awareness campaign for the seabird rescue and rehabilitation centre SANCCOB (in Cape Town). Visual by cartoonist Derek Bauer.
Copy and pay-off line for Dellrust Wine Estate.
Copy for a print advert for Simonsvlei Wine Estate.
Copy and visual for an in-store poster for Bufo climbing shoes.
Copy and visual for a billboard for Ackermans Baby Company, part of the clothing retailer Ackermans.
Copy and visual for a billboard for the clothing retailer Ackermans.
English and Afrikaans copy for the plus-size women’s clothing range Mia-Tiana, part of the clothing retailer Ackermans.
Copy for a fold-out brochure for a provider of vertical lamination for furniture.
Copy for the interactive frog wall at Cape Town’s Two Oceans Aquarium.
Copy for a billboard for M-Web Business Solutions, part of the Internet service provider M-Web.
Copy and information architecture for the premier Swiss real estate sales agency Quality Living.
Script for audio-visual for the manufacturing improvement consultancy CCI/TRACC.